Our mission

We help people turn their sustainable intentions into actions - effortlessly.


It can be hard for people to change habits and find products that match their values. We do the hard work, so they don't have to!


Customers can choose their own eco and ethical preferences from plastic-free to cruelty-free. In the future, when someone wants to know they're buying right, they'll say - "I'll just Beagle it."

Join us on our journey to change the way the world shops!

In 2020 we launched a beta version and over 1,000 testers are using it to improve the way they shop

Our click-through and conversion rates blow Google & Facebook ads out of the water.

Our one-of-a-kind matching engine is developed with a combination of machine learning and strong domain knowledge.